BY-LAWS (ON PROFESSIONAL ETHICS, CONDUCT AND PRACTICE) OF THE MALAYSIAN INSTITUTE OF ACCOUNTANTS

Section 150 Professional Behaviour

Advertising, marketing and promotions

150.2 In advertising, marketing or promoting themselves and their work, professional accountants should not bring the profession into disrepute and should ensure that such advertisement, marketing or promotional material is:
(a) professionally dignified and in good taste; and
(b) carried out in accordance with the relevant legislation where applicable.
150.3 Professional accountants should be honest and truthful and should not:
(a) make exaggerated claims for the services they are able to offer, the qualifications they possess, or experience they have gained; or
(b) make disparaging references or unsubstantiated comparisons to the work of others.